As RUNNER's Digital Marketing Strategist, Ryan focuses on efficiency through conversion optimized strategies with a data-first mindset. He directs all paid media initiatives for RUNNER's clients and ensures these tactics serve our clients' greater goals and global strategy. Beyond his primary role of paid media strategy, Ryan's experience in user experience design, search optimization, conversion optimization and creative content initiatives allows him to direct the use of paid media as both a beneficiary of- and an informer for our clients' broader marketing strategies. He will actually answer to "Data Whisperer" - go ahead, try it.
Ryan holds a B.S. Mass Communications with a focus in Advertising and a Minor in Business Administration from Texas State University, and his real-world experience ranges from start-ups to the big guys, boasting engagements with Home Depot, SanDisk, Takis, Dr. Pepper Snapple Group, GM Financial, The Golden Nugget, Pollo Tropical, Which Wich, DART, and Fittipaldi Exotic Driving, to name a few.
When he's not knee-deep in spreadsheets, Ryan spends most of his free time painting (and running a Dallas art collective, Pigmnt), and playing with his kitties and puppies. In the little free time he has beyond that, he's preoccupied by nerd activities like a board game guild, video games, and designing card games. He's also a fan of the Oxford comma and happens to be better-than-decent at cornhole.