Medical Marketing Blog

Insight on Medical Practice & Healthcare Marketing

16 Types of Medical Marketing Videos

16 Types of Medical Marketing Videos

Video marketing has become an essential way for medical practices to attract more patients and build a reputation. One of the key elements of your medical practice video marketing strategy is the types of videos you create. This article will

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Guide to Telehealth Marketing in 2021_

Guide to Telehealth Marketing

Telehealth experienced massive growth in 2020. Telehealth claims data shows a growth of 2,980% nationally between 2019 and 2020. This means that in 2021, more patients than ever have experienced a telehealth visit, and many of them prefer it. We

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How To Choose The Best Medical Marketing Agency

It’s time to find a healthcare marketing agency when you’re looking for growth, but don’t have the internal resources or the marketing strategy to make it happen. So how do you decide what healthcare marketing agency to work with? In

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What Healthcare Marketers Can Learn From DTC Brands

What Healthcare Marketers Can Learn From DTC Brands

Healthcare is being disrupted by a new category of direct-to-consumer (DTC) brands. These brands have built innovative business models to confront the primary challenges and opportunities in today’s healthcare landscape, including rising healthcare costs, changing relationships with primary care, and

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Healthcare Marketing Trends for 2021

Healthcare Marketing Budget Trends for 2021

2020 is coming to an end. While it was one of the toughest years for healthcare we’re likely to see in our lifetime, the industry has proven we can be agile and adaptable; to do whatever serves our patients best.

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Three Ways To Determine Your Digital Marketing Budget

Three Ways To Determine Your Digital Marketing Budget

Setting a digital marketing budget can be tough. This is because most businesses don’t establish a budget until they’re large enough to afford it. Once that happens, the advertising budget competes against other expenditures. You have to justify every dollar.

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Abandon Vanity Metrics to Grow Your Practice

Abandon Vanity Metrics to Grow Your Practice

You’ve revamped your medical practice website, launched pay-per-click campaigns and turned your stagnant social media into a functional channel. A lot of work has been put into creating and executing a winning digital marketing strategy to help you grow your

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Speak with one of our experienced medical marketers to see how we can help you meet (and even exceed) your growth goals.