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StoryBrand Framework

An Introduction to The StoryBrand Framework

Clients come to us to grow their business. This usually means they’re looking to reach more qualified traffic and convert them to leads. One of the first places we start is by looking at the brand messaging because it’s the foundation for powerful lead generation. Without a clear articulation of who you are and the value you bring to a potential customer, you’re wasting money. Attention spans in digital channels are especially limited and people aren’t going to spend much time trying to understand who you are and how you can benefit them.

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control online reviews

Can a Business Control its Online Reputation?

Yes, With the Right Online Review Management Strategy

Almost every business has encountered online reviews about their products, services, or even employees. Whether good or bad, these reviews impact your bottom line. Everyone’s got an opinion, and now they’re all posted online for the world to see… wouldn’t it be nice to have some control?

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RUNNER 2018 Clutch Award

RUNNER (Again!) Earns Top Awards as one of the Best Digital Marketing Agencies

Best Digital Marketing Agency Dallas 2018

We are pleased to announce that Clutch has recognized our hard work and dedication to the digital field once again, naming RUNNER alongside select other agencies as standouts in the following fields:RUNNER wins top advertising and marketing companies in Dallas in 2018

  • Top Full Service Digital Agency – Dallas – 2018

  • Top Digital Strategy Agency – Dallas – 2018

  • Top Inbound Marketing Agency –

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Blog Graphic Reviews

Boost Revenues with a Proactive Approach to Online Review Management

HOW REVIEW MANAGEMENT PROMOTES BUSINESS GROWTH

It’s no matter of opinion: online reviews hit more than your ego; they impact your bottom line. A study published by Harvard Business School found that a 1-star increase in ratings can equal a 5-9% increase in revenue; adversely other studies have found a single negative review can drive away up to 30 potential customers on average. Harnessing praise and handling critiques takes a system and a strategy to steer it all successfully.

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Abandon Vanity Tactics to Focus on Lean Strategy that Delivers Results

How much money have you wasted on vanity tactics this year? You take your business and its bottom line seriously, right? So you’d never just waste marketing dollars, right?!

If you’ve spent a single dime with the end-goal of racking up Facebook likes for your business’ Facebook page or increasing your Twitter followers, sorry bud, you’re in that camp.

What are “vanity tactics”?

What’s considered a vanity tactic varies slightly with the industry,

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