Making high-end diet consulting approachable.
Vita Dietitians is a start-up telehealth group of dietitians offering specialty diet and lifestyle consulting and treatment. RUNNER worked with Vita to create an approachable-but-professional brand identity and to design and develop a website that both differentiated them from other “nutritionist” services and provided answers to all their prospects’ hesitations in order to grow as rapidly as possible.
- INDUSTRY: Healthcare
- LOCATION: Nationwide
- SERVICES: Logo Design, Website Design & Development
Highlighting friendly expertise.
We started by exploring the founder’s intent in starting the Vita brand, then developed a new logo set to serve as the design foundation for all work moving forward. Â
We then took the medical expertise from our client and combined it with the friendly brand persona and clear step-by-step, patient-focused messaging to clear the way for leads to come in the door through their new, custom-designed website, which we integrated with their business software for the smoothest patient experience possible.