Digital Advertising & Paid Media for Healthcare Businesses

We know that you don’t just need just any person coming through the door — you need qualified patients and prospects.

Let us show you how we get consistent, measurable leads for our healthcare clients with paid media.

Paid Media Management Agency for Healthcare

Your Ads on the Top Ad Platforms

Our team has dozens of certifications from the top ad platforms that we use every day to bring in qualified patients to our clients, but nothing replaces the experience we have in managing media for healthcare B2B and medical practices.

Do your prospective patients or clients use any of these platforms? If so, let’s meet them where they already are.

Instagram Ads
Google Ads
Youtube Ads
Bing Ads
Linkedin Ads

Custom Landing Pages

Get great results faster with custom-designed landing pages for your ad campaigns. There’s no need to take on a full website redesign project, or upset your IT team by making changes to your existing website.

We use our extensive knowledge of ad quality scoring and conversion rate optimization to A/B test our way to killer ROI. 

Medical Practice Landing Pages for Paid Search Campaigns
Healthcare Paid Media Landing Page
Custom Landing Pages for PPC Campaigns

Custom Real-time Dashboards

With RUNNER’s paid media dashboards, you have the results of your paid media campaigns at your fingertips, day or night. 

While you always have full access to all of your ad accounts, we provide you with a real-time dashboard with aggregate performance data shown over time, so you’ll always know your ROI. 

Paid Media Dashboard for Healthcare

Digital Advertising Platforms for Healthcare

Pay-per-Click (PPC) Advertising

Search engines like Google and Bing offer incredible opportunities to connect with patients seeking care. But these platforms are best managed by a professional advertising team like RUNNER.

Want to develop a strategic plan that provides a positive return on ad spend (ROAS)? We'll guide you toward success.

Social Media Advertising

Advertising your services on social media sites like Facebook, Instagram, Twitter or Pinterest is an incredible way to build brand awareness, drive traffic, and generate leads.

They keys to success are well-designed ads, timely ad display, and precise targeting. We'll show you how it's done.

Programmatic & Display Advertising

Programmatic advertising is a more sophisticated ad tactic that includes automating the buying and selling of ad inventory in real-time through an automated bidding system.

It includes display ads, video ads, social ads, audio ads, native ads, and digital out of home (OOH).

Native Advertising

Native ads usually blend with the content of the environment they're on (web page or mobile app, for example) to feel...native. Some examples are in-article ads that you see on a publisher website or a sponsored content ad.

While these ad types can generously drive traffic to your website, they require strategic planning by an expert to fit in with your global advertising strategy.

Video Advertising

Use the memorable power of video to reach your prospects with quick, targeted video pre-roll messages on Youtube or other visual ad platforms.

Connected TV Advertising

Take your sophisticated targeting campaigns into the homes and hearts of your prospects with connected TV advertising, combining the smart targeting available online with the legitimizing effects of TV.

Stop wasting money on advertising that doesn't attract new patients.

Paid media is too often opaque, confusing and you can’t tell whether it’s working or not.

It doesn’t have to be that way.

Partner with us to grow your healthcare business with intelligent paid media advertising that attracts the right patients at the right time with the right messaging.

Results are Everything

Since 2008, RUNNER Agency has been creating and implementing strategy-driven, results-focused inbound marketing programs for health care businesses and medical practices.

Our customer journey-aligned approach to paid media is a proven process that has generated thousands of new patients and millions in revenue by designing advertising strategy around the experience of your target customer.

Texas Spine Care Center Logo
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Lead-to-office-visit conversion rate

25% of new patient leads become office visits.

IVF Fertility Center Logo
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More Web Traffic

41% increase in website traffic from ads, and a 14% conversion rate after 30 days and with no change in budget. 

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Conversion Rate

25% lead-to-office visit conversion rate.

Our award-wining advertising team is ready to bring you leads.

RUNNER’s team of media strategists have years of experience with the unique challenges of marketing in the healthcare industry. We’ve seen clients scale dramatically in both size and revenue based on the data-driven insights and results we generate for them. 

Not only that, we like to think we’re pretty fun to be around, for a bunch of nerds.

Forbes Agency Council 2020
Clutch Top Advertising and Marketing Agency 2019
Bing Ads Accredited Agency
Hubspot Gold Certified Agency Solutions Partner
Storybrand Certified Guide

The right ad, at the right time, in the right place.

Spine Center PPC Advertising
Instagram social media advertising for medical practices
Spine Center PPC Marketing Ad

Three Steps to Better ROI on Your Advertising

01.

Media Strategy, Creative Development & Setup

Establish your growth goals, how we’ll measure success, and get to know you and your patients/customers.

02.

Ad Management & Optimization

Implement your advertising strategy, carefully monitor results, optimize for best performance.

03.

Analysis & Reporting

See regular, clear reports on ROI of your ad dollars so you can get back to the growth of your business.

Leave the....

media strategy, competitive research, conversion rate optimization, landing page design, A/B testing, conversion tracking, design optimization, retargeting, ad copy testing, competitive bidding, ad creative design, call-to-action testing, bidding strategy, day-parting, geo-targeting, media placement, and ROI analysis

...to us.

What Our Clients Have to Say

What You Can Expect From Us

Fanatical Service

  • We work hard to deeply understand our clients’ businesses and objectives.

  • We’re happy to educate and share our expertise.

Complete Transparency

  • Your ad accounts and landing pages are yours – we don’t lock you out, even if you leave us.

  • We’re always honest with our clients. We report the results – good or bad.

  • We’ll show you what we’re working on and what’s coming up next.

Constant Testing & Optimization

  • We’re proactive about testing new creative, bid strategies, keyword ideas, and more.

  • We take small, calculated risks by testing new ideas.

  • We make recommendations and decisions based on data.

Smarter Work

  • We regularly collaborate and share the latest ideas.

  • We develop an ever-expanding arsenal of tools to increase efficiency.

  • We stay ahead of the curve by reading the latest books, blogs, and news in the industry. 

FAQs

What happens to my ads, ad accounts, and landing pages if I leave?

They’re yours forever. We’ll simply hand back your accounts, or export them for you to import into your own. 

How long are your contracts? Will I be locked in?

We have a three month minimum to cover our startup and strategy costs. After that, you can cancel anytime with a 30 day notice. No penalties. 

How much do you charge to manage ads?

Our pricing is very competitive for the industry. We charge a fixed management fee plus a percentage of your ad spend each month to cover ad management, landing page creation, optimization, and reporting. 

Let's GROW your healthcare company.

Ready to grow you healthcare business with a steady stream of qualified new prospects or patients? Get a proposal one business day from today.