Medical Practice Marketing Services

From first impressions to the first appointment, we offer a custom marketing and advertising program that helps medical providers grow their practice.

Did you know that more than 80% of patients use the internet to research topics about their health?

Today, people are empowered to learn more about their own conditions and the available treatments, research medical practices and physicians. Then, they use this information to come to their own conclusions about what they want and who they want to see — before they’ve ever made an appointment or picked up the phone.

That’s why you need a marketing partner that understands how your future patients are using the internet to inform their medical decisions.

Holistic Marketing Services for Healthcare​

We’re not doctors, but we take the same approach to your marketing that you take in treating your patients.

First, we do a full evaluation — including diagnostics and measurement — to learn about your digital marketing history and identify your areas of risk.

Next, we’ll present you with the best treatment options and recommend services that do the most good.

After that, it’s a matter of treatment and careful monitoring. We’ll measure the results of our marketing efforts closely and continually look for ways that we can improve. We also keep a close eye on any metrics that could indicate a future problem because, like you, we believe that an ounce of prevention is worth a pound of cure.

Here are the most common ways that we use great marketing to improve the health of your business:

High Velocity Patient Acquisition Program™

for growth of your healthcare business

This is our unique, marketing-and-contact center program designed specifically for medical practices that are ready to grow. Get more new patient leads and office visits from pre-qualified patients.

This is our premier, all-inclusive program designed to create efficient, sustainable, and tangible growth for your medical practice patients by building a cohesive patient experience, from initial search to first office visit and through treatment and post-op followups.

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Paid Media Management

for leads, fast

As you probably know, the fastest way to get new patients in the door is through paid advertising.

Digital advertising is an essential strategy for your business, but the targeting is key. We know that you don’t just need just any person coming through the door — you need qualified patients. Well, that’s our specialty.

As a Premier Google Partner Agency, we’ve managed a few bucks in healthcare pay-per-click advertising. Let our experience be your competitive advantage.

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Looking to find your next patient where they spend the most time? Look no further.

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Make your ad budget as effective and efficient as possible so you can spend the least to get the most qualified patients. Our programmatic advertising gets the right message in front of the right audience at the right time.

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We’re experts in native advertising — putting your practice’s content in front of audiences while they’re already reading similar content from major publishers. Let’s accelerate your content marketing ASAP.

Patient Contact Center

making more of your new patient leads

Make patient experience your competitive advantage with our full-service, premium patient call center.

Our Patient Advocates have years of experience building trust with patients and preparing them for office visits with our clients. Let our team handle the work on the front end so your staff can focus on treatment.

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Inbound Marketing

for sustained growth

This type of marketing is designed to put you in front of a prospective patient at exactly the right time: the moment when they’re looking for your services. 

Successful inbound marketing strategies don’t come as an off-the-shelf package, that’s why we want to work with you to develop a plan that will help you achieve your specific goals.

Learn more about RUNNER’s style of inbound marketing for medical practices here.

Our experienced strategists spend one day in a room with your leadership to map your growth plan and to develop relevant, empathetic messaging.

We’ll help you create interesting, relevant, and keyword-rich content that will attract prospective patients to your site in a natural way. Even better, this content will present your practice as an expert that has the solution to the problems that they’re currently experiencing.

Bring your practice to life by telling engaging stories that are proven to convert. Doctor profiles, patient testimonials, educational content — let’s use video to build trust and show prospective patients how your practice can improve their lives.\

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We’re a Premier Google Partner that knows how to optimize your site so that it can be found by your ideal patients. By combining technical SEO expertise and regular audits with compelling content, we’ll help you rank for those keywords that are most relevant for your practice.

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Don’t let negative (or too few) reviews take your practice hostage. We make it easy to monitor and respond to reviews proactively with our management platform.

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Don’t stay hidden! You need to take advantage of local SEO to get more local visibility for your practice. Maps, directories, Google — all of your citations need to be up-to-date and easy to find. We’ll make it happen for you.

It takes a lot of time and resources to get new visitors to visit your website. Our CRO service makes sure that you’re getting the most out of your traffic by making adjustments that will increase the conversion rate on your website.

Brand Identity & Messaging

for stronger positioning

Are you tired of getting mixed up with your competitor down the street? Do you feel like patients just don’t get your practice?

Let us help you stand out from your competitors and let your expertise shine. 

Clarify your message to patients once and for all in a one-day workshop with our StoryBrand Certified Guide. LEARN MORE
Looking to refresh your brand image, or maybe you’re starting a brand new practice? We’ll help you look great and be memorable while remaining true to the reason you do what you do. LEARN MORE

Website Design & Development

a look as advanced as your organization

The first time most patients will interact with your business and your providers is through your website. This is a tool that you’ll use to introduce yourself, gain trust, earn business, educate patients, and provide ongoing resources to encourage continuation of care.

Let us build a lead generation engine for your practice that will grow with you for years to come.

Are you tired of being held hostage by your outdated website or being unable to make even a simple update without going through an expensive developer? We’ll give you control with an industry-leading content management system.

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Ready to Grow Your Practice?

Speak with one of our experienced medical marketers to see how we can help you meet (and even exceed) your growth goals.