Insight on Medical Practice & Healthcare Marketing
Telehealth platforms provide a way for medical practices to keep both their patients and businesses healthy.
This week, Hubspot released a COVID-19 performance benchmark tool based on aggregated data from 70,000 global customers. It tracks deals created and closed, sales email sends and response rates, marketing email sends and open rates and much more. The goal
Like many B2B sales and marketing team members, you may have been relying on a handful of in-person conferences to drive a large percentage of new leads or sales. With conferences canceled, what’s the best way to pivot and continue
As we’ve been working with our clients to best position them for stability and growth in the months ahead, we wanted to share some medical practice marketing advice for those who might be struggling to understand how to approach marketing
In the highly competitive landscape that comprises today’s healthcare industry, the flow of patient visits can make or break a company. Within the orthopedic surgery industry, spine surgery is one of the most competitive areas in which the amount of
Happy New Year! We understand that owning and managing a medical practice is stressful, busy, and full of never-ending paperwork and billing. This means that most medical practice owners don’t put much time into their marketing strategies, and the little
It’s safe to say that the team at RUNNER Agency can be a bit competitive. Most of the time, it’s an internal challenge–we always seek to do better than we did the day before, or beat last month’s patient lead
Build Patient Trust and Gain An Advantage Over Your Competition It’s no secret: our healthcare landscape has changed. Practice referral sources are drying up, patients are researching their own conditions and treatment options before even talking to a doctor, and
While you may think your customers are making logical, rational decisions — it’s emotion that takes the lead. Learning to communicate with empathy is a skill most marketers struggle with. Do you talk about your brand, or the needs of
At RUNNER Agency, we pride ourselves on being a team of Jacks and Jills of all trades. We’re analytical creatives with keen eyes for digital messaging and user experience. The folks at dotCOMM Awards took notice of our work and
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