Make your website more visible to patients, and take your business to greater heights.

Local SEO for Medical Practices

Over 80% of patients search for local healthcare solutions online. Our local search engine optimization tactics are customized to your practice and your location, ensuring you will earn more qualified traffic and bring more patients in the door.

Plans starting at $895/mo.

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Local SEO Packages

ESSENTIALS

$895

per month + $800 setup fee

Local SEO Audit
Keyword Research
GBP Optimization
1x Weekly GBP Posts
Business Listings
Reviews Manager
Local Search Grid Reports & SEO Dashboard

GROWTH

$1995

per month + $1000 setup fee

Local SEO Audit
Keyword Research
GBP Optimization
2x Weekly GBP Posts
Business Listings
Reviews Manager
Local Search Grid Reports & SEO Dashboard
Technical Website Optimization
On-page Website Content Optimization
Analytics Systems Setup & Configuration
Content Strategy
2x Content Production

PREMIUM

$2995

per month + $1200 setup fee

Local SEO Audit
Keyword Research
GBP Optimization
3x Weekly GBP Posts
Business Listings
Reviews Manager
Local Search Grid Reports & SEO Dashboard
Technical Website Optimization
On-page Content Optimization
Analytics Systems Setup & Configuration
Content Strategy
3x Content Production
3x Weekly Social Posting

Ready to get started? Have questions?

Set up a quick phone consultation with our medical marketing experts to see how our Local SEO plans can impact your practice.

Why our customers choose us:

SEO from Medical Marketing Experts

No more generic guidance from loser “SEO gurus”. Finally, you’ll be partnering with a team of specialists in medical marketing. Everyone at our office is trained in patient search behavior and the nuances of medical practices. 

A Proven SEO Process

After over 17 years of medical marketing for practices across the US and beyond, you learn a thing or two about what works and what will stand the test of time. Our Local SEO process has been tested and proven time and time again, ensuring we’re delivering the most value for your investment, every time.

Over a Decade of Great Reviews

Our customers see us as partners in their practice’s success and we’re proud of our 5 star ratings and testimonials that reflect the quality of our team, our process, and our work. 

On-Time Deliverables

We pride ourselves on delivering your SEO deliverables on-time and without chaos. We have some of the most organized Directors you can find anywhere. You’ll experience this at every meeting with our team.

Your First 30 Days: Local Optimization & Systems Setup

In your first month of your local SEO Plan from RUNNER, we’ll set up your medical practice for success by setting up some necessary tracking but also optimizing as many local listings as possible – starting with Google Business Profile. We’ll also begin building citations in relevant healthcare directories like WebMD, ZocDoc, Healthgrades, and more.

These citations enhance your local digital footprint and begin creating the foundation your practice needs for SEO success.

We’ll also be setting up your new Reviews Manager – preparing you for an increase in more/better reviews on Google. These reviews help with increased traffic and conversion to new patient intakes.

Samantha Park, Digital Marketing Strategist at RUNNER Agency James Kelley, Web Developer at RUNNER Agency
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Our Strategic Approach to Local SEO

Our approach to local SEO is battle-tested and proven to stand the test of time. That’s because it’s been developed over nearly two decades of SEO work and testing for medical practices. It’s a critical early-stage step in our Practice Marketing Methodology

Here’s our the breakdown of the 8 stages of our Local SEO process:

Local SEO is Stage 2 of the Practice Marketing Method
STAGE 1

Benchmark with Local SEO and Website Audits

To kick things off, you need to know where you stand. A Local SEO and website audit is like a health checkup for your online presence. It digs into everything—your visibility in nearby neighborhoods, website speed, and how well you’re stacking up against the competition in terms of reviews. 

This isn’t just a report; it’s your baseline. It shows you what’s working, what’s flopping, and where the biggest opportunities lie. Think of it as the roadmap to your digital success, setting the stage for every step we take next.

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STAGE 2

Keyword Research & Strategy

Now that we know your starting point, it’s time to zero in on the words and phrases your potential patients are using to find services like yours. We’re not just guessing here—we dive into data to find those golden keywords that will bring in the right traffic. 

This is about getting inside your patient’s head, understanding what they’re searching for, and making sure your practice shows up when it counts. It’s like stocking your shelves with the exact products your customers are looking to buy.

STAGE 3

Citations for Foundational Visibility and NAP Signals

Consistency is key in the world of Local SEO, and citations are your practice’s digital footprint across the web. We’re talking about making sure your Name, Address, and Phone number (NAP) are listed the same way everywhere—Google, Yelp, health directories like Healthgrades, WebMD, ZocDoc, and more. This may sound tedious, but it’s critical. Accurate citations build trust with search engines, boosting your local visibility and helping patients find you. It’s the digital equivalent of making sure your business card is in every right hand possible.

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google reviews management
STAGE 4

Build and Improve Online Your Reputation

Your online reputation is the heartbeat of your practice’s digital presence. Positive reviews not only build trust with potential patients, but they also play a significant role in how Google ranks you.

We’ll set you up with the Reviews Manager platform from RUNNER Agency to streamline your review collection process. This tool helps you gather those 5-star reviews while managing any negative feedback in a way that keeps your reputation squeaky clean. It’s not just about damage control; it’s about actively shaping how your practice is perceived online. Imagine every patient leaving your office with a smile—and telling their friends about it.

STAGE 5

On-Page Technical Website Optimization

Your website is your digital storefront, and it needs to be in tip-top shape. On-page optimization is like tuning up a high-performance engine—it’s what keeps your site running smoothly and efficiently. We dig into the nitty-gritty, from meta tags and headers to site speed and mobile-friendliness.

The goal? Make sure your website isn’t just pretty but also primed to perform in search engines. It’s about creating a seamless, user-friendly experience that turns visitors into patients.

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STAGE 6

Existing Website Content Optimization

Your existing content is a goldmine that often just needs a bit of polishing. We’ll comb through your current website to ensure every page is optimized for the right keywords and search signals, aligns with user intent, and delivers value to your visitors.

This step is about making sure that what you already have is working as hard as possible for you. We’ll refine, update, and sometimes even overhaul content to boost its effectiveness, driving more traffic and better engagement from potential patients.

STAGE 7

Content Strategy & Production

Content is king, but only if it’s the right kind. We craft a content strategy that speaks directly to your target audience—answering their questions, addressing their concerns, and positioning you as the go-to expert in your field. Whether it’s blog posts, service pages, or video content, every piece is designed to attract and engage potential patients.

This isn’t just about filling up space; it’s about building a resource that keeps your audience coming back for more and trusting you with their healthcare needs.

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STAGE 8

Social Media Posting

Social media is more than just a megaphone for your practice; it’s a critical touchpoint in the patient journey. By consistently posting on platforms like Facebook and Instagram, you stay top-of-mind with patients who are deciding where to go for healthcare.

These posts act as an assisted conversion tool, nudging potential patients closer to choosing your practice. Plus, each post is a chance to link back to your website, driving more traffic and boosting your overall online visibility. It’s like having a friendly conversation with your community that also grows your business.

Ready to get started? Have questions?

Set up a quick phone consultation with our medical marketing experts to see how our Local SEO plans can impact your practice.

What Our Customers Say

“…Now we’re celebrating about a year. […] It’s very busy, and I’m very pleased. I can’t recommend them enough.”

D. Elan Simckes, MD

Owner and Medical Director
Owner and Medical Director

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Maureen Kelly, MD

CEO
Society Hill Reproductive Medicine

“We celebrated our one year anniversary working with Runner this month and we are delighted to have found them. They recommended and instituted some highly successful marketing endeavors this year which have had very positive results for us. Megan is a delight to work with – professional, experienced, creative and a real problem solver. I cannot recommend the whole team highly enough.”
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Micah Lynch

VP of Operations
Encore Enterprises for Surepoint Emergency Centers

“RUNNER has been a dream to work with for our Surepoint ERs and our corporate team! They are confident, honest, knowledgeable, and determined to bring you results. They have over 16+ years of medical marketing and patient acquisition experience and it has made a HUGE impact in our business. I work with several of the team members and I love each one of them. We are looking forward to seeing more growth with them as a partner. Highly recommend :)”
Picture of Lindsay Catalano, MBA, BSN, RN
Lindsay Catalano, MBA, BSN, RN

Chief Operating Officer
Piedmont Reproductive Endocrinology Group (PREG)

“Our partnership with Runner has been amazing from start to finish! The responsiveness and collaboration with the Megan, our marketing strategist has provided us with insight and strategic marketing to enable us to stand out from our competitors! She really listens to and appreciates our ideas and truly partners with our team to make sure the marketing initiatives align with our vision.”

Ready to Grow Your Practice?

If you’re ready to explore the kind of growth strategic Search Engine Optimization can bring, get in touch with us. We’d love to help.
Speak with one of our experienced medical marketers to see how we can help you meet (and even exceed) your growth goals.