Insight on Medical Practice & Healthcare Marketing
TikTok has quickly taken it’s place in the top 5 social media platforms globally, with more than 1 billion active users worldwide. More importantly, it is by FAR, the most engaging social app, with users spending much more time than
You likely know that LinkedIn is also one of the most widely misused connection tools. In fact, if you’re reading this article from LinkedIn, I invite you to tab back and glance at your “messaging” pane. You’ll likely see several
Introduction The last few years have been a huge transition for aesthetic practices and med spas. But growth-minded practices have an opportunity in the year ahead if they understand how to grow an aesthetic practice in 2023. How to Market
Introduction Ads can be a powerful tool for pain management practices to drive more new patients. However, we know that the creative in your pain management ads can differentiate between success and failure. In this article, we’ll explore the 8
2023 has ushered in several new B2B healthcare marketing trends for healthcare startups and service companies. According to CB Insights, over 12,000 health tech startups are catering to the healthcare industry across the globe, and that number is increasing rapidly.
Introduction The challenges of marketing a medical practice aren’t just about coming up with marketing ideas or figuring out how much your medical practice should spend. Instead, it’s about aligning your practice marketing plan with the patient journey – understanding
Introduction As a digital marketing professional focused on healthcare, I’ve helped many medical practices grow over the last 15 years. I’ve learned what moves the needle to get more patients during that time. I’ve boiled it down into the following
Introduction Dermatology Practices face unique marketing challenges. This is primarily due to the wide variety of conditions treated and the variety of essential treatments and elective procedures. More conditions and treatments to market mean both higher competition and a higher
