Insight on Medical Practice & Healthcare Marketing
SEO is crucial for IVF clinics because it provides a long-term strategy to drive awareness and consideration with those looking to build a family. Fertility is a high-competition industry, where treatments are heavily researched. SEO ensures that a fertility clinic’s
Your practice website is the front door for your IVF clinic. And patients looking to grow their family do extensive research – whether they’re looking for fertility testing, researching an IVF cycle or looking to freeze eggs. In fact, choosing
The most immediate way to grow new patients with IVF clinic marketing is through paid advertising. With the right strategy, you can not only increase the number of new patients to your practice, but see a healthy return on your
Fertility and IVF clinics that are willing to invest in marketing are poised for growth. Potential patients are primed to interact with your practice through digital channels and more willing than ever to research and find a physician online. Do
Now is the time to radically rethink how you market your medical practice. The digital landscape has grown decades in matter of a few years. Technology adoption accelerated rapidly across nearly every industry. For medical practices, we’ve seen a rush
The goal of every medical practice is to convert website visitors into leads and eventually patients. Yet many medical practices don’t know if they’re doing a good job getting new patient leads, or if their patient conversion rate is below
Running the clinical side of your medical practice takes time. Unfortunately, this means that the time you have left to put into analyzing your marketing efforts is limited, which can leave you frustrated and confused about what works. How do
Search engine optimization (SEO) has become a primary long-term marketing strategy for many medical practices. Yet a successful SEO approach for medical practices is different than other industries. But just like any SEO, not all traffic will turn into patients.
