Insight on Medical Practice & Healthcare Marketing
Re-Think Reviews for Facebook Business Pages For the majority of businesses, managing a Facebook Business Page is another key element to online presence and marketing efforts. Known as Pages (the business or brand equivalent of a personal Facebook account), 80
We’re making moves, y’all. The cat’s finally out of the bag and we couldn’t be more excited to announce that we recently welcomed John Keehler to the RUNNER team. As former Group Head of Digital Strategy at The Richards Group,
Can a business control its online reputation? Yes, With the Right Online Review Management Strategy Almost every business has encountered online reviews about their products, services, or even employees. Whether good or bad, these reviews impact your bottom line. Everyone’s
It’s no matter of opinion: online reviews hit more than your ego; they impact your bottom line. A study published by Harvard Business School found that a 1-star increase in ratings can equal a 5-9% increase in revenue; adversely other
Have you ever been scrolling through Facebook and suddenly seen an ad that just makes you think, “Huh!? Why am I seeing this?” Well, you’re definitely not alone. This happens all too often with Facebook ads, and, unfortunately, is not
Earlier this summer, at Google’s Google Marketing Next event, the company announced plans to phase out last-click attribution by the end of the year, and bring focus to Google Attribution, a multi-channel, totalitarian model. For marketers, this is a good
Hint: Google ain’t playin’ around no more. After months of warnings and mass email notifications, the October launch of Google’s fight against websites without SSL certificates is almost here. If you’re wondering what that means, it’s basically Google’s way of trying
Find out why you should keep ad creative fresh if you want to keep your leads rolling in. Stale Facebook Ad Creative Could Be Costing You Clicks Have you ever poured a ton of time and resources into creating the
