Insight on Medical Practice & Healthcare Marketing
Introduction So, what is the purpose of marketing for a medical practice? When we ask most medical practices to answer this question, they jump straight to getting more patients. But, of course, we would all agree that’s the desired end
Introduction Ads can be a powerful tool for pain management practices to drive more new patients. However, we know that the creative in your pain management ads can differentiate between success and failure. In this article, we’ll explore the 8
Introduction Search Engine Optimization (SEO) has become an essential part of any modern medical practice marketing strategy. When done right, SEO can drive qualified patients to your site for years to come. Why Is SEO Important for Pain Management Clinics?
Introduction Creating or redesigning a website is something most medical practices don’t often do. It can be an intensive process that includes getting the visual design right and the content. More importantly, your website design is an exercise in functionality.
Telehealth platforms provide a way for medical practices to keep both their patients and businesses healthy.
The time patients spend in digital is increasingly dominated by video. Most physicians know that video should be a part of their marketing strategy, but where do you start? What type of video should you be creating? What are common
Introduction The challenges of marketing a medical practice aren’t just about coming up with marketing ideas or figuring out how much your medical practice should spend. Instead, it’s about aligning your practice marketing plan with the patient journey – understanding
Introduction As a digital marketing professional focused on healthcare, I’ve helped many medical practices grow over the last 15 years. I’ve learned what moves the needle to get more patients during that time. I’ve boiled it down into the following
